1. Ranking Algorithm (Introduction)

    December 3rd, 2009
    By Rob Hughes

    So recently I’ve been doing a lot of work with link location networks at Summit Media, and from this I’ve been having a look at information I can get quickly and what effects it has on rankings – obviously we already have a scoring factor that we use for tasks like this but I’ve decided to start looking at this in a lot more detail.

    I’ve come up with a list of around 50 factors that I think I can get information for relatively quickly and easily which I will be starting my study with.

    I’ve started small and picked a high volume search term and are basing my initial analysis on just the top 20 results for this one term.
    Clearly there are a lot of issues with this but I think as an initial study to get some sort of basic information before I take things a step further this should work quite well.

    Not really got anything to share majorly at the minute, just thought I’d put up an introduction of the new project I’ve set myself…

    Here are a couple of example graphs that show some of the very top level analysis that I’m starting with :)

    Graph of relationship between Page Title Length and Google Rank

    Graph of relationship between Page Title Length and Google Rank

    Graph of relationship between Meta Description Length and Google Rank

    Graph of relationship between Meta Description Length and Google Rank

    Clearly both of these have pretty poor relationships, not necessarily a bad thing – all information is good :)

7 Comments
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